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Author Question: Colgate's Total is a new toothpaste brand whose formulation, imagery, and consumer appeal were ... (Read 1026 times)

ETearle

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on: Dec 2, 2019
Colgate's Total is a new toothpaste brand whose formulation, imagery, and consumer appeal were designed from the beginning to translate across national boundaries. Which strategy did Colgate use with Total?
◦ product extension-communications adaptation
◦ product-communications extension
◦ product innovation
◦ dual adaptation
◦ product adaptation-communications extension
Global Marketing ¦ Keegan, Green ¦ 8th Edition
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Marked as best answer by ETearle on Dec 2, 2019

jharrington11

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Reply #1 on: Dec 2, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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ETearle

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Reply 2 on: Dec 2, 2019
Excellent

Mochi

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Reply 3 on: Yesterday
Wow, this really help

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