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Author Question: Because of its size and presence in more than 200 countries, the Coca-Cola Company is often the ... (Read 49 times)

HCHenry

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on: Dec 2, 2019
Because of its size and presence in more than 200 countries, the Coca-Cola Company is often the target of anti-globalization protests. Giving examples, show how negative publicity affects global marketers.
Global Marketing ¦ Keegan, Green ¦ 8th Edition
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Marked as best answer by HCHenry on Dec 2, 2019

ryhom

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Reply #1 on: Dec 2, 2019
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HCHenry

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Reply 2 on: Dec 2, 2019
Thanks for the timely response, appreciate it

steff9894

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Reply 3 on: Yesterday
Wow, this really help

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