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Author Question: Which of the following has gathered and monitored trends in the marketing research industry? (Read 226 times)

0220521

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Question 1

Which of the following brought about significant change in the 1990s with online panels becoming a primary source of data?
◦ New software approaches
◦ Electronic surveys
◦ Automated sampling
◦ Survey volunteers

Question 2

Which of the following has gathered and monitored trends in the marketing research industry?
◦ Burke Institute
◦ American Association for Public Opinion Research (AAPOR)
◦ GreenBook
◦ Industry Financial Survey


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Marked as best answer by 0220521 on Feb 10, 2022

DevinBrifm

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Only 39% of students answer this correctly

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0220521

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Reply 2 on: Feb 10, 2022
Thanks for the timely response, appreciate it


strudel15

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Reply 3 on: Yesterday
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