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Author Question: Which of the following requires that standard or innovative market segmentation bases are used, and ... (Read 85 times)

M1ch3a

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Question 1

Which of the following represents the underpinning of marketing research?
◦ Meaningful differences
◦ Meaningful significance
◦ Statistical significance
◦ Actionable

Question 2

Which of the following requires that standard or innovative market segmentation bases are used, and that these bases uniquely identify the various groups so they can be analyzed and put in the marketer's targeting mechanisms?
◦ Market targeting
◦ Market research
◦ Market planning
◦ Market segmentation


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Marked as best answer by M1ch3a on Feb 10, 2022

Khareemom14

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M1ch3a

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Reply 2 on: Feb 10, 2022
Excellent


robbielu01

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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