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Author Question: Which of the following is one of the ways packaging promotes the marketing strategy of a particular brand? (Read 31 times)

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Question 1

Which of the following is an unusual pricing method that allows customers to pay the amount they think a product or service is worth?
◦ Cost-based pricing
◦ Participative pricing
◦ Penetration pricing
◦ Optimal pricing
◦ Value-based pricing

Question 2

Which of the following is one of the ways packaging promotes the marketing strategy of a particular brand?
◦ Packaging offers protection from damage.
◦ Packaging serves as a means of product differentiation.
◦ Packaging avoids perceptual effects to create uniformity.
◦ Packaging acts as a method of testing and evaluating new products.
◦ Packaging eliminates the need to create brand equity and recognition.


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Marked as best answer by xxxxxxxxxxxx on May 9, 2022

JulianneMu

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xxxxxxxxxxxx

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Reply 2 on: May 9, 2022
Thanks for the timely response, appreciate it


kilada

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Reply 3 on: Yesterday
Wow, this really help

 

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