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Author Question: Customers do not care about slogans and service claims until something happens to them. Indicate ... (Read 61 times)

Metfan725

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on: Jun 28, 2018
Customers do not care about slogans and service claims until something happens to them.
 
 Indicate whether the statement is true or false

Question 2

The strategy for cultivating customer loyalty that promotes the idea that the company exists to meet the needs and wants of its consumers is:
 A) developing a proper perspective.
  B) providing discretionary effort.
  C) providing incentives.
  D) building trust through reliability.
  E) staying in touch.


sarajane1989

  • Sr. Member
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Reply #1 on: Jun 28, 2018
Answer to Question 1

True

Answer to Question 2

A


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