This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is a use of test-marketing? a. Forecasting the success of a newly developed ... (Read 56 times)

bobypop

  • Hero Member
  • *****
  • Posts: 539
on: Jun 28, 2018
Which of the following is a use of test-marketing?
 a. Forecasting the success of a newly developed product.
 b. Testing hypotheses about different options for marketing mix elements.
 c. Identifying weaknesses in product designs or marketing strategies.
 d. All of these choices.

Question 2

At your firm, managers get together each July and decide how much money each subunit will receive for their annual budget. This practice is referred to as:
 a. just-in-time budgeting.
 b. bottom-up budgeting.
 c. bottom up/top down budgeting process.
 d. top-down budgeting.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

LP

  • Sr. Member
  • ****
  • Posts: 302
Reply #1 on: Jun 28, 2018
Answer to Question 1

d

Answer to Question 2

d


bobypop

  • Member
  • Posts: 539
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

ryhom

  • Member
  • Posts: 366
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

When intravenous medications are involved in adverse drug events, their harmful effects may occur more rapidly, and be more severe than errors with oral medications. This is due to the direct administration into the bloodstream.

Did you know?

Most fungi that pathogenically affect humans live in soil. If a person is not healthy, has an open wound, or is immunocompromised, a fungal infection can be very aggressive.

Did you know?

Chronic marijuana use can damage the white blood cells and reduce the immune system's ability to respond to disease by as much as 40%. Without a strong immune system, the body is vulnerable to all kinds of degenerative and infectious diseases.

Did you know?

As the western states of America were settled, pioneers often had to drink rancid water from ponds and other sources. This often resulted in chronic diarrhea, causing many cases of dehydration and death that could have been avoided if clean water had been available.

Did you know?

Asthma-like symptoms were first recorded about 3,500 years ago in Egypt. The first manuscript specifically written about asthma was in the year 1190, describing a condition characterized by sudden breathlessness. The treatments listed in this manuscript include chicken soup, herbs, and sexual abstinence.

Crop plants developed by selective breeding of the wild mustard plant. Crop plants developed by selective breeding of the wild mustard plant.
A Test for the Blind Spot A Test for the Blind Spot
Monitoring and Following Up on Laboratory Test Results Monitoring and Following Up on Laboratory Test Results
A typical 12 volt test light. A typical 12 volt test light.
These photos show a rat burying a test object from which it has just received a single mild shock. These photos show a rat burying a test object from which it has just received a single mild shock.
Human salivary alpha amylase test. Human salivary alpha amylase test.
Video: Cellular slime mold life cycle Animation

For a complete list of videos, visit our video library