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Author Question: When consumers choose a new offering as a replacement for another product offered by the same ... (Read 16 times)

bobbie

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When consumers choose a new offering as a replacement for another product offered by the same company, this is called operationalization.
 
 Indicate whether the statement is true or false

Question 2

In top-down budgeting, senior management decides how much budget dollars each subunit of the company receives.
 
 Indicate whether the statement is true or false



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spencer.martell

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Answer to Question 1

false

Answer to Question 2

true




bobbie

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Reply 2 on: Jun 28, 2018
Excellent


ryhom

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Reply 3 on: Yesterday
:D TYSM

 

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