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Author Question: Objectives of a direct-response marketing program can include each of the following EXCEPT: a. ... (Read 118 times)

bio_gurl

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Objectives of a direct-response marketing program can include each of the following EXCEPT:
 a. getting the visitor to remain on the site longer.
  b. causing the visitor to request additional information.
  c. achieving a sale.
  d. inciting the visitor to spread positive word of mouth.

Question 2

Mobile apps are primarily of interest to:
 a. young consumers with active lifestyles.
  b. older, more affluent consumers.
  c. it depends on the app and the target audience.



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okolip

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Answer to Question 1

d

Answer to Question 2

C




bio_gurl

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


bulacsom

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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