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Author Question: Brand positioning directed at experiential needs attempts to provide solutions to consumers' current ... (Read 44 times)

rosent76

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on: Jun 28, 2018
Brand positioning directed at experiential needs attempts to provide solutions to consumers' current consumption-related problems or potential problems by communicating that the brand possesses specific benefits capable of solving these problems.
 
 Indicate whether the statement is true or false

Question 2

The basic business models used on the Internet include:
 a. multi-channel marketing.
  b. target return on investment.
  c. disintermediation.


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coreycathey

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Reply #1 on: Jun 28, 2018
Answer to Question 1

F

Answer to Question 2

A


rosent76

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Reply 2 on: Jun 28, 2018
Gracias!

nguyenhoanhat

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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