This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A(n) _____ represents the percentage of audience members who are exposed f times (where f = 0, 1, 2, ... (Read 109 times)

wenmo

  • Hero Member
  • *****
  • Posts: 540
on: Jun 29, 2018
A(n) _____ represents the percentage of audience members who are exposed f times (where f = 0, 1, 2, 3, 4, ...) to a specific media vehicle.
 a. efficiency index
  b. frequency distribution
  c. 1+ exposure
  d. reach distribution
  e. continuity schedule

Question 2

Targeting implies precision and _____.
 a. efficiency of effort
  b. efficiency of placement
  c. efficiency of promotion
  d. efficiency of advertising
  e. efficiency of pricing


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

djpooyouma

  • Sr. Member
  • ****
  • Posts: 325
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

a


wenmo

  • Hero Member
  • *****
  • Posts: 540
Reply #2 on: Jun 29, 2018
Thank you


djpooyouma

  • Sr. Member
  • ****
  • Posts: 325
Reply #3 on: Jun 29, 2018
No problemo


« previous next »
 

Did you know?

In 2006, a generic antinausea drug named ondansetron was approved. It is used to stop nausea and vomiting associated with surgery, chemotherapy, and radiation therapy.

Did you know?

If you use artificial sweeteners, such as cyclamates, your eyes may be more sensitive to light. Other factors that will make your eyes more sensitive to light include use of antibiotics, oral contraceptives, hypertension medications, diuretics, and antidiabetic medications.

Did you know?

According to the CDC, approximately 31.7% of the U.S. population has high low-density lipoprotein (LDL) or "bad cholesterol" levels.

Did you know?

As of mid-2016, 18.2 million people were receiving advanced retroviral therapy (ART) worldwide. This represents between 43–50% of the 34–39.8 million people living with HIV.

Did you know?

Atropine was named after the Greek goddess Atropos, the oldest and ugliest of the three sisters known as the Fates, who controlled the destiny of men.

Factors that contribute to the growth of family members. Factors that contribute to the growth of family members.
Vasectomy. (a) Vas deferens is located within the spermatic cord on both sides. (b) A small incision Vasectomy. (a) Vas deferens is located within the spermatic cord on both sides. (b) A small incision
Graph showing the relationship between the freezing point of the coolant and the percentage of ... Graph showing the relationship between the freezing point of the coolant and the percentage of ...
Investment in Computers as a Percentage of GDP, 1982–2009 Investment in Computers as a Percentage of GDP, 1982–2009
The percentage of Canadian students in Grades 7 through 12 who used drugs The percentage of Canadian students in Grades 7 through 12 who used drugs
What percentage? What percentage?
Video: DNA Replication

For a complete list of videos, visit our video library