Author Question: Recent research indicates that a brand gets the most benefit when product placement of the item a. ... (Read 39 times)

magmichele12

  • Hero Member
  • *****
  • Posts: 559
Recent research indicates that a brand gets the most benefit when product placement of the item
 a. is used repeatedly to create multiple exposures in a short time period.
  b. gets people to talk about it in everyday conversation.
  c. appears on a network television show.
  d. is used in isolation without the distraction of other marketing elements.

Question 2

Catalog marketing is one of the more flexible types of direct marketing.
 
 Indicate whether the statement is true or false



owenfalvey

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

B

Answer to Question 2

False



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

The Romans did not use numerals to indicate fractions but instead used words to indicate parts of a whole.

Did you know?

More than 4.4billion prescriptions were dispensed within the United States in 2016.

Did you know?

Patients who cannot swallow may receive nutrition via a parenteral route—usually, a catheter is inserted through the chest into a large vein going into the heart.

Did you know?

Aspirin may benefit 11 different cancers, including those of the colon, pancreas, lungs, prostate, breasts, and leukemia.

Did you know?

IgA antibodies protect body surfaces exposed to outside foreign substances. IgG antibodies are found in all body fluids. IgM antibodies are the first type of antibody made in response to an infection. IgE antibody levels are often high in people with allergies. IgD antibodies are found in tissues lining the abdomen and chest.

For a complete list of videos, visit our video library