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Author Question: Recent research indicates that a brand gets the most benefit when product placement of the item a. ... (Read 48 times)

magmichele12

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on: Jun 29, 2018
Recent research indicates that a brand gets the most benefit when product placement of the item
 a. is used repeatedly to create multiple exposures in a short time period.
  b. gets people to talk about it in everyday conversation.
  c. appears on a network television show.
  d. is used in isolation without the distraction of other marketing elements.

Question 2

Catalog marketing is one of the more flexible types of direct marketing.
 
 Indicate whether the statement is true or false


owenfalvey

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

False


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