This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: An objective of consumer-market sales promotion is to: a. stimulate the inelasticity of demand of a ... (Read 111 times)

krzymel

  • Hero Member
  • *****
  • Posts: 548
on: Jun 29, 2018
An objective of consumer-market sales promotion is to:
 a. stimulate the inelasticity of demand of a product.
  b. lower the economies of scale.
  c. encourage smaller purchases.
  d. stimulate trial purchases.

Question 2

The strategic planning triangle suggested by Thorson and Moore features as its three main aspects the campaign's
  segments, its value proposition, and its persuasion tools.
 a. True
  b. False
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ghepp

  • Sr. Member
  • ****
  • Posts: 361
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

True


krzymel

  • Member
  • Posts: 548
Reply 2 on: Jun 29, 2018
Excellent

cpetit11

  • Member
  • Posts: 321
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

A recent study has found that following a diet rich in berries may slow down the aging process of the brain. This diet apparently helps to keep dopamine levels much higher than are seen in normal individuals who do not eat berries as a regular part of their diet as they enter their later years.

Did you know?

To maintain good kidney function, you should drink at least 3 quarts of water daily. Water dilutes urine and helps prevent concentrations of salts and minerals that can lead to kidney stone formation. Chronic dehydration is a major contributor to the development of kidney stones.

Did you know?

Eating carrots will improve your eyesight. Carrots are high in vitamin A (retinol), which is essential for good vision. It can also be found in milk, cheese, egg yolks, and liver.

Did you know?

The top 10 most important tips that will help you grow old gracefully include (1) quit smoking, (2) keep your weight down, (3) take supplements, (4) skip a meal each day or fast 1 day per week, (5) get a pet, (6) get medical help for chronic pain, (7) walk regularly, (8) reduce arguments, (9) put live plants in your living space, and (10) do some weight training.

Did you know?

Throughout history, plants containing cardiac steroids have been used as heart drugs and as poisons (e.g., in arrows used in combat), emetics, and diuretics.

Myocardial Oxygen supply and demand Myocardial Oxygen supply and demand
Patient teaching: health promotion to prevent osteroporosis in women Patient teaching: health promotion to prevent osteroporosis in women
Wheat and Cotton Prices and Consumer Price Indexes, 1865–1896 Wheat and Cotton Prices and Consumer Price Indexes, 1865–1896
Growth in the demand for oil from the developing world Growth in the demand for oil from the developing world
The demand for cheap coal to generate electrical power is rising The demand for cheap coal to generate electrical power is rising
Suppose a country imports televisions. The country's supply and demand curves are shown in ... Suppose a country imports televisions. The country's supply and demand curves are shown in ...
Video: Skin Cancer

For a complete list of videos, visit our video library