« previous next »

Author Question: In which of the following is there an unmistakable positioning characteristic regarding the branding ... (Read 49 times)

Jipu 123

  • Hero Member
  • *****
  • Posts: 569
on: Jun 29, 2018
In which of the following is there an unmistakable positioning characteristic regarding the branding and corporate identity?
 a. placement c. corporate advertising
  b. positioning d. promotional advertising

Question 2

Which of the following is a reason for nonparticipation in trade shows?
 a. It is difficult for the firm to choose the appropriate trade fairs for participation.
  b. Exporters are able to reach a sizable number of sales prospects but over an extensive time period.
  c. Exporters are able to reach a sizable number of sales prospects but at very high costs per contact.
  d. They are an expensive way of obtaining evaluative data on the effectiveness of a promotional campaign.


jessicaduplan

  • Sr. Member
  • ****
  • Posts: 337
Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Definition of corporate advertising

Answer to Question 2

A


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Coca-Cola originally used coca leaves and caffeine from the African kola nut. It was advertised as a therapeutic agent and "pickerupper." Eventually, its formulation was changed, and the coca leaves were removed because of the effects of regulation on cocaine-related products.

Did you know?

Though the United States has largely rejected the metric system, it is used for currency, as in 100 pennies = 1 dollar. Previously, the British currency system was used, with measurements such as 12 pence to the shilling, and 20 shillings to the pound.

Did you know?

Asthma cases in Americans are about 75% higher today than they were in 1980.

Did you know?

Long-term mental and physical effects from substance abuse include: paranoia, psychosis, immune deficiencies, and organ damage.

Did you know?

The Romans did not use numerals to indicate fractions but instead used words to indicate parts of a whole.

Flower part number is a characteristic difference between monocots and eudicots (a) Flowers and buds Flower part number is a characteristic difference between monocots and eudicots (a) Flowers and buds
Positioning the Patient in the Prone Position Positioning the Patient in the Prone Position
Child's right hand and wrist displaying the characteristic spotted rash of Rocky Mountain ... Child's right hand and wrist displaying the characteristic spotted rash of Rocky Mountain ...
Positioning the client Positioning the client
Summary of Life's Characteristic Summary of Life's Characteristic
Video: Non-polar compounds - insolubility

For a complete list of videos, visit our video library