This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Professional service firms, such as PricewaterhouseCoopers, often enter large international markets ... (Read 44 times)

jilianpiloj

  • Hero Member
  • *****
  • Posts: 521
on: Jul 7, 2018
Professional service firms, such as PricewaterhouseCoop ers, often enter large international markets through FDI but usually use ________ to enter small markets.
 
  A) franchisees
  B) affiliates
  C) managers
  D) consortiums

Question 2

How do language differences affect international branding and promotion?
 
  What will be an ideal response?


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

momolu

  • Sr. Member
  • ****
  • Posts: 320
Reply #1 on: Jul 7, 2018
Answer to Question 1

B

Answer to Question 2

Major problems for standardizing advertising among countries are translation, legality, and message needs. Global branding is hampered by language differences, expansion by acquisition, nationality images, and laws concerning generic names. Nevertheless, global brands help develop a global image.


jilianpiloj

  • Hero Member
  • *****
  • Posts: 521
Reply #2 on: Jul 7, 2018
Correct answers!


momolu

  • Sr. Member
  • ****
  • Posts: 320
Reply #3 on: Jul 7, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

On average, the stomach produces 2 L of hydrochloric acid per day.

Did you know?

Only 12 hours after an egg cell is fertilized by a sperm cell, the egg cell starts to divide. As it continues to divide, it moves along the fallopian tube toward the uterus at about 1 inch per day.

Did you know?

Disorders that may affect pharmacodynamics include genetic mutations, malnutrition, thyrotoxicosis, myasthenia gravis, Parkinson's disease, and certain forms of insulin-resistant diabetes mellitus.

Did you know?

There are 60,000 miles of blood vessels in every adult human.

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

First-pass effect: (a) drugs are absorbed; (b) drugs enter hepatic portal circulation and go directl First-pass effect: (a) drugs are absorbed; (b) drugs enter hepatic portal circulation and go directl
Middle adulthood can bring large-scale changes in lifestyle and interests, as illustrated by this ph Middle adulthood can bring large-scale changes in lifestyle and interests, as illustrated by this ph
Linesman’s pliers are very useful because they can help perform many automotive service jobs. Linesman’s pliers are very useful because they can help perform many automotive service jobs.
Region’s Culture in International Context Region’s Culture in International Context
A random sample of 87 airline pilots recruited by an airline service had an average yearly ... A random sample of 87 airline pilots recruited by an airline service had an average yearly ...
A taproot system consists of a large main root together with its lateral branchings A taproot system consists of a large main root together with its lateral branchings
Video: Bone Healing Animation

For a complete list of videos, visit our video library