This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Professional service firms, such as PricewaterhouseCoopers, often enter large international markets ... (Read 96 times)

jilianpiloj

  • Hero Member
  • *****
  • Posts: 521
on: Jul 7, 2018
Professional service firms, such as PricewaterhouseCoop ers, often enter large international markets through FDI but usually use ________ to enter small markets.
 
  A) franchisees
  B) affiliates
  C) managers
  D) consortiums

Question 2

How do language differences affect international branding and promotion?
 
  What will be an ideal response?


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

momolu

  • Sr. Member
  • ****
  • Posts: 320
Reply #1 on: Jul 7, 2018
Answer to Question 1

B

Answer to Question 2

Major problems for standardizing advertising among countries are translation, legality, and message needs. Global branding is hampered by language differences, expansion by acquisition, nationality images, and laws concerning generic names. Nevertheless, global brands help develop a global image.


jilianpiloj

  • Hero Member
  • *****
  • Posts: 521
Reply #2 on: Jul 7, 2018
Correct answers!


momolu

  • Sr. Member
  • ****
  • Posts: 320
Reply #3 on: Jul 7, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

In 2010, opiate painkllers, such as morphine, OxyContin®, and Vicodin®, were tied to almost 60% of drug overdose deaths.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

The top 10 most important tips that will help you grow old gracefully include (1) quit smoking, (2) keep your weight down, (3) take supplements, (4) skip a meal each day or fast 1 day per week, (5) get a pet, (6) get medical help for chronic pain, (7) walk regularly, (8) reduce arguments, (9) put live plants in your living space, and (10) do some weight training.

Did you know?

Amphetamine poisoning can cause intravascular coagulation, circulatory collapse, rhabdomyolysis, ischemic colitis, acute psychosis, hyperthermia, respiratory distress syndrome, and pericarditis.

Did you know?

In 2012, nearly 24 milliion Americans, aged 12 and older, had abused an illicit drug, according to the National Institute on Drug Abuse (NIDA).

Large male reindeer Large male reindeer
Aneurysm. Photograph of the aorta, the large blood vessel arising from the heart, with a large bulge Aneurysm. Photograph of the aorta, the large blood vessel arising from the heart, with a large bulge
The Sun giving out a large geomagnetic storm The Sun giving out a large geomagnetic storm
Large intestine Large intestine
NANDA international nursing diagnosis 1 NANDA international nursing diagnosis 1
Markets and Institutions Market Story Problem Markets and Institutions Market Story Problem
Video: Optic Nerve and Optic Disk Animation (Part 2 of 2)

For a complete list of videos, visit our video library