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Author Question: Broadcast programming is unique because a. it can simultaneously deliver to every consumer. b. ... (Read 81 times)

123654777

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Broadcast programming is unique because
 
  a. it can simultaneously deliver to every consumer.
  b. there is no obvious direct cost to the viewer.
  c. it still generates large audiences for advertisers.
  d. All of the above.

Question 2

This is a measurement of how many different listeners hear the commercial:
 
  a. impressions
  b. reach
  c. share
  d. both A & B
  e. both B & C



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T4T

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Answer to Question 1

d

Answer to Question 2

.B




123654777

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Reply 2 on: Aug 11, 2018
YES! Correct, THANKS for helping me on my review


cpetit11

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Reply 3 on: Yesterday
Excellent

 

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