Broadcast programming is unique because a. it can ...

[123654777]

Broadcast programming is unique because
 
  a. it can simultaneously deliver to every consumer.
  b. there is no obvious direct cost to the viewer.
  c. it still generates large audiences for advertisers.
  d. All of the above.

Question 2

This is a measurement of how many different listeners hear the commercial:
 
  a. impressions
  b. reach
  c. share
  d. both A & B
  e. both B & C

[T4T]

Answer to Question 1

d

Answer to Question 2

.B

[123654777]

Excellent

[tuate]

Thanks for the timely response, appreciate it