This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is not an assumption upon which the concept of market segmentation is based? (Read 398 times)

saraeharris

  • Hero Member
  • *****
  • Posts: 546
on: Mar 3, 2019

Question 1

One difference between marketing travel services and traditional product marketing is:
◦ inventories can be stored.
◦ intermediaries have less influence.
◦ demand is highly inelastic.
◦ greater difficulties in providing consistency.
◦ quality control is easier.

Question 2

Which of the following is not an assumption upon which the concept of market segmentation is based?
◦ The total travel market is made up of people with distinctive needs and preferences.
◦ Travel organizations will market more effectively if they develop specific services and products for specific market segments.
◦ A travel destination or service will appeal to some market segments more than others will.
◦ It is always less expensive to use a segmented approach.
◦ Travelers can be divided into groups, which share similar characteristics.
Tourism: Concepts and Practices ¦ Walker, Walker ¦ 1st Edition
Buy Test-Bank


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by saraeharris on Mar 3, 2019

kxciann

  • Sr. Member
  • ****
  • Posts: 356
Reply #1 on: Mar 3, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
Answer Preview
Only 39% of students answer this correctly


saraeharris

  • Hero Member
  • *****
  • Posts: 546
Reply #2 on: Mar 3, 2019
Thanks


kxciann

  • Sr. Member
  • ****
  • Posts: 356
Reply #3 on: Mar 3, 2019
Welcome :)


« previous next »
 

Did you know?

Human kidneys will clean about 1 million gallons of blood in an average lifetime.

Did you know?

Vital signs (blood pressure, temperature, pulse rate, respiration rate) should be taken before any drug administration. Patients should be informed not to use tobacco or caffeine at least 30 minutes before their appointment.

Did you know?

A seasonal flu vaccine is the best way to reduce the chances you will get seasonal influenza and spread it to others.

Did you know?

The newest statin drug, rosuvastatin, has been called a superstatin because it appears to reduce LDL cholesterol to a greater degree than the other approved statin drugs.

Did you know?

Inotropic therapy does not have a role in the treatment of most heart failure patients. These drugs can make patients feel and function better but usually do not lengthen the predicted length of their lives.

Phylogeny based on the FIT2 gene Phylogeny based on the FIT2 gene
Evidence-based practice: skin assessment Evidence-based practice: skin assessment
A schematic view of ribosome subunit rotational motions, based on crystal structures of ribosomes A schematic view of ribosome subunit rotational motions, based on crystal structures of ribosomes
The four identity statuses proposed by Marcia, based on Erikson's theory The four identity statuses proposed by Marcia, based on Erikson's theory
Juan's Software Service Company is in a perfectly competitive market. Juan has total fixed ... Juan's Software Service Company is in a perfectly competitive market. Juan has total fixed ...
Iraqi market Iraqi market
Video: Primary Active Transport - electrochemical gradient and ion transport / water movement

For a complete list of videos, visit our video library