This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is not an assumption upon which the concept of market segmentation is based? (Read 393 times)

saraeharris

  • Hero Member
  • *****
  • Posts: 546
on: Mar 3, 2019

Question 1

One difference between marketing travel services and traditional product marketing is:
◦ inventories can be stored.
◦ intermediaries have less influence.
◦ demand is highly inelastic.
◦ greater difficulties in providing consistency.
◦ quality control is easier.

Question 2

Which of the following is not an assumption upon which the concept of market segmentation is based?
◦ The total travel market is made up of people with distinctive needs and preferences.
◦ Travel organizations will market more effectively if they develop specific services and products for specific market segments.
◦ A travel destination or service will appeal to some market segments more than others will.
◦ It is always less expensive to use a segmented approach.
◦ Travelers can be divided into groups, which share similar characteristics.
Tourism: Concepts and Practices ¦ Walker, Walker ¦ 1st Edition
Buy Test-Bank


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by saraeharris on Mar 3, 2019

kxciann

  • Sr. Member
  • ****
  • Posts: 356
Reply #1 on: Mar 3, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
Answer Preview
Only 39% of students answer this correctly


saraeharris

  • Hero Member
  • *****
  • Posts: 546
Reply #2 on: Mar 3, 2019
Thanks


kxciann

  • Sr. Member
  • ****
  • Posts: 356
Reply #3 on: Mar 3, 2019
Welcome :)


« previous next »
 

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

Did you know?

Excessive alcohol use costs the country approximately $235 billion every year.

Did you know?

In 1844, Charles Goodyear obtained the first patent for a rubber condom.

Did you know?

There used to be a metric calendar, as well as metric clocks. The metric calendar, or "French Republican Calendar" divided the year into 12 months, but each month was divided into three 10-day weeks. Each day had 10 decimal hours. Each hour had 100 decimal minutes. Due to lack of popularity, the metric clocks and calendars were ended in 1795, three years after they had been first marketed.

Did you know?

As many as 20% of Americans have been infected by the fungus known as Histoplasmosis. While most people are asymptomatic or only have slight symptoms, infection can progress to a rapid and potentially fatal superinfection.

Phenotypic effects in Drosophila larvae that have mutations in segmentation genes Phenotypic effects in Drosophila larvae that have mutations in segmentation genes
Concept map Concept map
Growth Chart for American Girls From Birth Through Age 3 Growth slows from infancy to toddlerhood b Growth Chart for American Girls From Birth Through Age 3 Growth slows from infancy to toddlerhood b
concept map template concept map template
Performing Transmission-Based Precaution: Isolation Techniques Performing Transmission-Based Precaution: Isolation Techniques
Computationally assembled model of the TFIIA–TBP–TFIIB–promoter complex based on crystal Computationally assembled model of the TFIIA–TBP–TFIIB–promoter complex based on crystal
Video: Red Blood Cells - Erythropoietin (EPO)

For a complete list of videos, visit our video library