Author Question: Salespeople may use their buyers' public web sites as sources of information when classifying ... (Read 47 times)

james9437

  • Hero Member
  • *****
  • Posts: 568
Salespeople may use their buyers' public web sites as sources of information when classifying accounts and analyzing their territories.
 
 Indicate whether the statement is true or false

Question 2

Market segmentation is:
 A) more useful to consumer goods marketers than to business marketers.
  B) of little value to business marketers that concentrate on the governmental and institutional sectors of the organizational market.
  C) difficult to apply in the business market because groups, not individuals, make many purchasing decisions.
  D) a useful tool for both business and consumer goods marketers.
  E) inappropriate for low market share firms.



Leostella20

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

T

Answer to Question 2

D



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question


 

Did you know?

Every flu season is different, and even healthy people can get extremely sick from the flu, as well as spread it to others. The flu season can begin as early as October and last as late as May. Every person over six months of age should get an annual flu vaccine. The vaccine cannot cause you to get influenza, but in some seasons, may not be completely able to prevent you from acquiring influenza due to changes in causative viruses. The viruses in the flu shot are killed—there is no way they can give you the flu. Minor side effects include soreness, redness, or swelling where the shot was given. It is possible to develop a slight fever, and body aches, but these are simply signs that the body is responding to the vaccine and making itself ready to fight off the influenza virus should you come in contact with it.

Did you know?

Inotropic therapy does not have a role in the treatment of most heart failure patients. These drugs can make patients feel and function better but usually do not lengthen the predicted length of their lives.

Did you know?

Alcohol acts as a diuretic. Eight ounces of water is needed to metabolize just 1 ounce of alcohol.

Did you know?

Nitroglycerin is used to alleviate various heart-related conditions, and it is also the chief component of dynamite (but mixed in a solid clay base to stabilize it).

Did you know?

Patients who have been on total parenteral nutrition for more than a few days may need to have foods gradually reintroduced to give the digestive tract time to start working again.

For a complete list of videos, visit our video library