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Author Question: Which of the following is an example of an implementation decision as outlined in the Marcom model ... (Read 88 times)

panfilo

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Which of the following is an example of an implementation decision as outlined in the Marcom model in this chapter?
 a. positioning
 b. targeting
 c. setting objectives
 d. selecting media

Question 2

Competition between brands intensifies during which stage of the product life cycle?
 a. Maturity stage
 b. Introductory stage
 c. Growth stage
 d. Diminishing demand period



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fraziera112

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Answer to Question 1

d

Answer to Question 2

a




panfilo

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Reply 2 on: Jun 28, 2018
Wow, this really help


softEldritch

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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