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Author Question: Which of the following is an example of an implementation decision as outlined in the Marcom model ... (Read 90 times)

panfilo

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Which of the following is an example of an implementation decision as outlined in the Marcom model in this chapter?
 a. positioning
 b. targeting
 c. setting objectives
 d. selecting media

Question 2

Competition between brands intensifies during which stage of the product life cycle?
 a. Maturity stage
 b. Introductory stage
 c. Growth stage
 d. Diminishing demand period



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fraziera112

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Answer to Question 1

d

Answer to Question 2

a




panfilo

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


rachel

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Reply 3 on: Yesterday
Gracias!

 

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