This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The final portion of the advertising plan is the execution section, or how the advertising campaign ... (Read 100 times)

stephzh

  • Hero Member
  • *****
  • Posts: 556
on: Jun 28, 2018
The final portion of the advertising plan is the execution section, or how the advertising campaign will be implemented in the marketplace.
 
 Indicate whether the statement is true or false

Question 2

Ann was participating in a focus group interview about parking problems on campus. She didn't know what to expect before it started, but she was able to contribute quite a bit because she thought of ideas after hearing what others were saying about the problem. The group was able to come up with several viable solutions to the problem after feeding off of each others' comments. This interplay among respondents is a process called:
 a. linking.
 b. laddering.
 c. piggyback.
 d. projection.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

adammoses97

  • Sr. Member
  • ****
  • Posts: 337
Reply #1 on: Jun 28, 2018
Answer to Question 1

false

Answer to Question 2

c


stephzh

  • Member
  • Posts: 556
Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

bitingbit

  • Member
  • Posts: 323
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

Although the Roman numeral for the number 4 has always been taught to have been "IV," according to historians, the ancient Romans probably used "IIII" most of the time. This is partially backed up by the fact that early grandfather clocks displayed IIII for the number 4 instead of IV. Early clockmakers apparently thought that the IIII balanced out the VIII (used for the number 8) on the clock face and that it just looked better.

Did you know?

Opium has influenced much of the world's most popular literature. The following authors were all opium users, of varying degrees: Lewis Carroll, Charles, Dickens, Arthur Conan Doyle, and Oscar Wilde.

Did you know?

Pink eye is a term that refers to conjunctivitis, which is inflammation of the thin, clear membrane (conjunctiva) over the white part of the eye (sclera). It may be triggered by a virus, bacteria, or foreign body in the eye. Antibiotic eye drops alleviate bacterial conjunctivitis, and antihistamine allergy pills or eye drops help control allergic conjunctivitis symptoms.

Did you know?

When intravenous medications are involved in adverse drug events, their harmful effects may occur more rapidly, and be more severe than errors with oral medications. This is due to the direct administration into the bloodstream.

Did you know?

Vaccines prevent between 2.5 and 4 million deaths every year.

Women have even more need than men to plan for retirement; at retirement age they have typically ... Women have even more need than men to plan for retirement; at retirement age they have typically ...
Execution in the United States Execution in the United States
Cross-section of the anterior view of the female pelvis Cross-section of the anterior view of the female pelvis
Transverse section and anterior surface of medulla oblongata Transverse section and anterior surface of medulla oblongata
Frontal section through the right side of the skull showing the three principal regions of the ear Frontal section through the right side of the skull showing the three principal regions of the ear
Evaluate the first derivation of the following functions. Encircle your final answer. Evaluate the first derivation of the following functions. Encircle your final answer.
Video: What is an ecosystem?

For a complete list of videos, visit our video library