This topic contains a solution. Click here to go to the answer

Author Question: The final portion of the advertising plan is the execution section, or how the advertising campaign ... (Read 163 times)

stephzh

  • Hero Member
  • *****
  • Posts: 556
The final portion of the advertising plan is the execution section, or how the advertising campaign will be implemented in the marketplace.
 
 Indicate whether the statement is true or false

Question 2

Ann was participating in a focus group interview about parking problems on campus. She didn't know what to expect before it started, but she was able to contribute quite a bit because she thought of ideas after hearing what others were saying about the problem. The group was able to come up with several viable solutions to the problem after feeding off of each others' comments. This interplay among respondents is a process called:
 a. linking.
 b. laddering.
 c. piggyback.
 d. projection.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

adammoses97

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

false

Answer to Question 2

c




stephzh

  • Member
  • Posts: 556
Reply 2 on: Jun 28, 2018
:D TYSM


bdobbins

  • Member
  • Posts: 326
Reply 3 on: Yesterday
Great answer, keep it coming :)

 

Did you know?

Barbituric acid, the base material of barbiturates, was first synthesized in 1863 by Adolph von Bayer. His company later went on to synthesize aspirin for the first time, and Bayer aspirin is still a popular brand today.

Did you know?

Fewer than 10% of babies are born on their exact due dates, 50% are born within 1 week of the due date, and 90% are born within 2 weeks of the date.

Did you know?

Always store hazardous household chemicals in their original containers out of reach of children. These include bleach, paint, strippers and products containing turpentine, garden chemicals, oven cleaners, fondue fuels, nail polish, and nail polish remover.

Did you know?

The highest suicide rate in the United States is among people ages 65 years and older. Almost 15% of people in this age group commit suicide every year.

Did you know?

Children with strabismus (crossed eyes) can be treated. They are not able to outgrow this condition on their own, but with help, it can be more easily corrected at a younger age. It is important for infants to have eye examinations as early as possible in their development and then another at age 2 years.

For a complete list of videos, visit our video library