« previous next »

Author Question: Reach, frequency, and time frame are just a few items to be used to help determine costs in the ... (Read 157 times)

Mr.Thesaxman

  • Hero Member
  • *****
  • Posts: 514
on: Jun 28, 2018
Reach, frequency, and time frame are just a few items to be used to help determine costs in the share of voice model for developing the advertising budget.
 
 Indicate whether the statement is true or false

Question 2

All of the following are advantages of focus groups interviews EXCEPT:
 a. low cost.
 b. relatively fast.
 c. easy to execute.
 d. high degree of scrutiny.


todom5090

  • Sr. Member
  • ****
  • Posts: 328
Reply #1 on: Jun 28, 2018
Answer to Question 1

false

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Vital signs (blood pressure, temperature, pulse rate, respiration rate) should be taken before any drug administration. Patients should be informed not to use tobacco or caffeine at least 30 minutes before their appointment.

Did you know?

Side effects from substance abuse include nausea, dehydration, reduced productivitiy, and dependence. Though these effects usually worsen over time, the constant need for the substance often overcomes rational thinking.

Did you know?

People about to have surgery must tell their health care providers about all supplements they take.

Did you know?

As many as 28% of hospitalized patients requiring mechanical ventilators to help them breathe (for more than 48 hours) will develop ventilator-associated pneumonia. Current therapy involves intravenous antibiotics, but new antibiotics that can be inhaled (and more directly treat the infection) are being developed.

Did you know?

Asthma cases in Americans are about 75% higher today than they were in 1980.

Flowchart to determine if a species is autotroph, heterotroph, or a subtype Flowchart to determine if a species is autotroph, heterotroph, or a subtype
Adding additional amounts of ethyl alcohol (ethanol) increases the frequency reading. Adding additional amounts of ethyl alcohol (ethanol) increases the frequency reading.
On some engines, it is necessary to watch the direction the rotor is pointing to help determine how ... On some engines, it is necessary to watch the direction the rotor is pointing to help determine how ...
Knead lower leg muscles by bending the knee until the foot is flat on the supporting surface. Reach ... Knead lower leg muscles by bending the knee until the foot is flat on the supporting surface. Reach ...
Use the information in the above table to establish a Born-Haber cycle to determine the ... Use the information in the above table to establish a Born-Haber cycle to determine the ...
Rapidly decreasing sequence costs have enabled the rapid expansion Rapidly decreasing sequence costs have enabled the rapid expansion
Video: Smoking Cessation

For a complete list of videos, visit our video library