« previous next »

Author Question: When segmenting markets based on consumers' usage patterns, variety seekers as a segment are ... (Read 147 times)

Metfan725

  • Hero Member
  • *****
  • Posts: 552
on: Jun 28, 2018
When segmenting markets based on consumers' usage patterns, variety seekers as a segment are characterized by
 a. the lowest level of opportunity for a firm to cultivate sales.
  b. buying what is on sale or choosing brands that offer discount coupons.
  c. a high level of repeat purchasing of the same brand.
  d. extra-enthusiastic purchasing behavior.

Question 2

Which of the following currently uses market research?
 a. Salespeople
  b. Politicians
  c. Clergy
  d. Presidents of not-for-profit institutions
  e. All of these are correct.


zoeyesther

  • Sr. Member
  • ****
  • Posts: 315
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

e


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

According to the Migraine Research Foundation, migraines are the third most prevalent illness in the world. Women are most affected (18%), followed by children of both sexes (10%), and men (6%).

Did you know?

The toxic levels for lithium carbonate are close to the therapeutic levels. Signs of toxicity include fine hand tremor, polyuria, mild thirst, nausea, general discomfort, diarrhea, vomiting, drowsiness, muscular weakness, lack of coordination, ataxia, giddiness, tinnitus, and blurred vision.

Did you know?

Persons who overdose with cardiac glycosides have a better chance of overall survival if they can survive the first 24 hours after the overdose.

Did you know?

Most fungi that pathogenically affect humans live in soil. If a person is not healthy, has an open wound, or is immunocompromised, a fungal infection can be very aggressive.

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates's recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

Typology of 11 functional health patterns Typology of 11 functional health patterns
Ethnic Differences in Financial Support for College Based on a sample of 304 emerging adults aged 2 Ethnic Differences in Financial Support for College Based on a sample of 304 emerging adults aged 2
Global Patterns of Intergroup Relations: A Continuum Global Patterns of Intergroup Relations: A Continuum
Different ANA staining patterns and related autoimmune diseases. (a) Homogeneous staining, (b) ... Different ANA staining patterns and related autoimmune diseases. (a) Homogeneous staining, (b) ...
Global Pressure Systems and Wind Patterns Global Pressure Systems and Wind Patterns
Calculation of Joint Probability of a Genotype Based on Seven CODIS STR Markers Calculation of Joint Probability of a Genotype Based on Seven CODIS STR Markers
Video: Cellular Defects - Osteoblasts, Osteoclasts and Osteocytes

For a complete list of videos, visit our video library