Mail- and media-delivered coupons delay reward but they also ...

[j.rubin]

Mail- and media-delivered coupons delay reward but they also generate trial purchase behavior.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The encoding variability hypothesis states that people will be more likely to remember information that is relevant to their daily lives.
 a. True
  b. False
 Indicate whether the statement is true or false

[Christopher]

Answer to Question 1

True

Answer to Question 2

False

[j.rubin]

Great answer, keep it coming

[scottmt]

Thanks for the timely response, appreciate it