« previous next »

Author Question: Juan is trying to determine whether or not to enter into a brand placement agreement with the ... (Read 22 times)

theo

  • Hero Member
  • *****
  • Posts: 698
on: Jun 29, 2018
Juan is trying to determine whether or not to enter into a brand placement agreement with the producers of an upcoming James Bond film. Which factors must he consider to determine the worth of a placement and how much it should cost him to place a brand in this particular movie?
 a. amount of time the brand gets on screen
  b. use or mention of the brand by characters in the movie
  c. integration with the plot of the movie
  d. who is the star of the movie
  e. a, b, and c

Question 2

_____ is based on the premise that a firm that misleads consumers should have to use future advertisements to rectify the deceptive impressions it has created in consumers' minds.
 a. Rectification advertising
  b. Unfairness removal
  c. Anti-deception advertising
  d. Regulated advertising
  e. Corrective advertising


hramirez205

  • Sr. Member
  • ****
  • Posts: 345
Reply #1 on: Jun 29, 2018
Answer to Question 1

e

Answer to Question 2

e


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

The tallest man ever known was Robert Wadlow, an American, who reached the height of 8 feet 11 inches. He died at age 26 years from an infection caused by the immense weight of his body (491 pounds) and the stress on his leg bones and muscles.

Did you know?

Eating food that has been cooked with poppy seeds may cause you to fail a drug screening test, because the seeds contain enough opiate alkaloids to register as a positive.

Did you know?

IgA antibodies protect body surfaces exposed to outside foreign substances. IgG antibodies are found in all body fluids. IgM antibodies are the first type of antibody made in response to an infection. IgE antibody levels are often high in people with allergies. IgD antibodies are found in tissues lining the abdomen and chest.

Did you know?

If you could remove all of your skin, it would weigh up to 5 pounds.

Did you know?

Opium has influenced much of the world's most popular literature. The following authors were all opium users, of varying degrees: Lewis Carroll, Charles, Dickens, Arthur Conan Doyle, and Oscar Wilde.

The steps in the hearing process. (1) Sound waves enter the outer ear and travel through the ear ... The steps in the hearing process. (1) Sound waves enter the outer ear and travel through the ear ...
Schengen Agreement Schengen Agreement
How to quickly determine the maximum or minimum value of a quadratic equation in standard form How to quickly determine the maximum or minimum value of a quadratic equation in standard form
Determine the enthalpy change of this reaction Determine the enthalpy change of this reaction
Video: Chemical Buffers - protein buffer, phosphate buffer system and bicarbonate buffer system

For a complete list of videos, visit our video library