This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The essence of buyer benefits for a particular product or service can be communicated by creating a ... (Read 60 times)

maychende

  • Hero Member
  • *****
  • Posts: 556
on: Jun 29, 2018
The essence of buyer benefits for a particular product or service can be communicated by creating a memorable
 a. infomercial.
  b. positioning line that can be delivered in an advertisement.
  c. full page newspaper ad.
  d. consumer report to be mailed to potential buyers.
  e. public relations event.

Question 2

During market segmentation, the investigation of prospect clusters according to lifestyle and self-concept is referred to as
 a. demographics.
  b. partitioning.
  c. target positioning.
  d. psychographics.
  e. unpopular.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Joy Chen

  • Sr. Member
  • ****
  • Posts: 354
Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

D


maychende

  • Member
  • Posts: 556
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

olderstudent

  • Member
  • Posts: 339
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

The most common childhood diseases include croup, chickenpox, ear infections, flu, pneumonia, ringworm, respiratory syncytial virus, scabies, head lice, and asthma.

Did you know?

The average person is easily confused by the terms pharmaceutics and pharmacology, thinking they are one and the same. Whereas pharmaceutics is the science of preparing and dispensing drugs (otherwise known as the science of pharmacy), pharmacology is the study of medications.

Did you know?

The horizontal fraction bar was introduced by the Arabs.

Did you know?

Blood in the urine can be a sign of a kidney stone, glomerulonephritis, or other kidney problems.

Did you know?

Pope Sylvester II tried to introduce Arabic numbers into Europe between the years 999 and 1003, but their use did not catch on for a few more centuries, and Roman numerals continued to be the primary number system.

Men Present for Service during the Civil War Men Present for Service during the Civil War
Example of an Explanation of Benefits statement. Example of an Explanation of Benefits statement.
Covering the interior as soon as the vehicle comes in for service helps improve customer ... Covering the interior as soon as the vehicle comes in for service helps improve customer ...
How to use the product rule to find the derivative of a function How to use the product rule to find the derivative of a function
The steps in the process of creating a karyotype for chromosome analysis. The steps in the process of creating a karyotype for chromosome analysis.
The phenotype of an organism is the product of interactions The phenotype of an organism is the product of interactions
Video: TRH/TSH/Thyroid hormone

For a complete list of videos, visit our video library