This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The essence of buyer benefits for a particular product or service can be communicated by creating a ... (Read 85 times)

maychende

  • Hero Member
  • *****
  • Posts: 556
on: Jun 29, 2018
The essence of buyer benefits for a particular product or service can be communicated by creating a memorable
 a. infomercial.
  b. positioning line that can be delivered in an advertisement.
  c. full page newspaper ad.
  d. consumer report to be mailed to potential buyers.
  e. public relations event.

Question 2

During market segmentation, the investigation of prospect clusters according to lifestyle and self-concept is referred to as
 a. demographics.
  b. partitioning.
  c. target positioning.
  d. psychographics.
  e. unpopular.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Joy Chen

  • Sr. Member
  • ****
  • Posts: 354
Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

D


maychende

  • Member
  • Posts: 556
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

LVPMS

  • Member
  • Posts: 323
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

The U.S. Pharmacopeia Medication Errors Reporting Program states that approximately 50% of all medication errors involve insulin.

Did you know?

If you use artificial sweeteners, such as cyclamates, your eyes may be more sensitive to light. Other factors that will make your eyes more sensitive to light include use of antibiotics, oral contraceptives, hypertension medications, diuretics, and antidiabetic medications.

Did you know?

In ancient Rome, many of the richer people in the population had lead-induced gout. The reason for this is unclear. Lead poisoning has also been linked to madness.

Did you know?

The effects of organophosphate poisoning are referred to by using the abbreviations “SLUD” or “SLUDGE,” It stands for: salivation, lacrimation, urination, defecation, GI upset, and emesis.

This slave burial service, painted by John Antrobus in 1860, reflects an inversion of power relation This slave burial service, painted by John Antrobus in 1860, reflects an inversion of power relation
Benefits of Regular Exercise Benefits of Regular Exercise
Washing hands and removing jewelry are two important safety habits all service technicians ... Washing hands and removing jewelry are two important safety habits all service technicians ...
A form that the customer should fill out if there is a driveablilty concern to help the service ... A form that the customer should fill out if there is a driveablilty concern to help the service ...
The direct product of phosphate hydrolysis from PEP is the enol form of pyruvate The direct product of phosphate hydrolysis from PEP is the enol form of pyruvate
the transamination product of tryptophan is decarboxylated to yield indole-3-acetic acid, or auxin the transamination product of tryptophan is decarboxylated to yield indole-3-acetic acid, or auxin
Video: Male Reproductive System - The gonadotropin releasing hormone

For a complete list of videos, visit our video library