This topic contains a solution. Click here to go to the answer

Author Question: According to the monitoring-control and objectives link in the marketing communications system, when ... (Read 76 times)

leilurhhh

  • Hero Member
  • *****
  • Posts: 560
According to the monitoring-control and objectives link in the marketing communications system, when does the system lack integration?

Question 2

According to the monitoring-control land strategy-objective-tactics link in the marketing communications system, when does the system lack integration?



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Smiles0805

  • Sr. Member
  • ****
  • Posts: 305
Answer to Question 1

The system lacks integration if the manager fails to reassess the objectives in light of performance outcomes reflecting significant deviations from those objectives.

Answer to Question 2

The system lacks integration if the monitoring and control functions fail to reassess the strategy-objective-tactics link in the face of negative feedback.




leilurhhh

  • Member
  • Posts: 560
Reply 2 on: Jun 29, 2018
Wow, this really help


cpetit11

  • Member
  • Posts: 321
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

Did you know?

Throughout history, plants containing cardiac steroids have been used as heart drugs and as poisons (e.g., in arrows used in combat), emetics, and diuretics.

Did you know?

Bacteria have been found alive in a lake buried one half mile under ice in Antarctica.

Did you know?

There are more sensory neurons in the tongue than in any other part of the body.

Did you know?

Since 1988, the CDC has reported a 99% reduction in bacterial meningitis caused by Haemophilus influenzae, due to the introduction of the vaccine against it.

Did you know?

Urine turns bright yellow if larger than normal amounts of certain substances are consumed; one of these substances is asparagus.

For a complete list of videos, visit our video library