« previous next »

Author Question: In which of the following is there an unmistakable positioning characteristic regarding the branding ... (Read 10 times)

Jipu 123

  • Hero Member
  • *****
  • Posts: 569
on: Jun 29, 2018
In which of the following is there an unmistakable positioning characteristic regarding the branding and corporate identity?
 a. placement c. corporate advertising
  b. positioning d. promotional advertising

Question 2

Which of the following is a reason for nonparticipation in trade shows?
 a. It is difficult for the firm to choose the appropriate trade fairs for participation.
  b. Exporters are able to reach a sizable number of sales prospects but over an extensive time period.
  c. Exporters are able to reach a sizable number of sales prospects but at very high costs per contact.
  d. They are an expensive way of obtaining evaluative data on the effectiveness of a promotional campaign.


jessicaduplan

  • Sr. Member
  • ****
  • Posts: 337
Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Definition of corporate advertising

Answer to Question 2

A


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Prostaglandins were first isolated from human semen in Sweden in the 1930s. They were so named because the researcher thought that they came from the prostate gland. In fact, prostaglandins exist and are synthesized in almost every cell of the body.

Did you know?

As of mid-2016, 18.2 million people were receiving advanced retroviral therapy (ART) worldwide. This represents between 43–50% of the 34–39.8 million people living with HIV.

Did you know?

All adverse reactions are commonly charted in red ink in the patient's record and usually are noted on the front of the chart. Failure to follow correct documentation procedures may result in malpractice lawsuits.

Did you know?

Signs and symptoms that may signify an eye tumor include general blurred vision, bulging eye(s), double vision, a sensation of a foreign body in the eye(s), iris defects, limited ability to move the eyelid(s), limited ability to move the eye(s), pain or discomfort in or around the eyes or eyelids, red or pink eyes, white or cloud spots on the eye(s), colored spots on the eyelid(s), swelling around the eyes, swollen eyelid(s), and general vision loss.

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

Leukemia. A blood smear from a patient suffering from leukemia demonstrates the abundance of enlarge Leukemia. A blood smear from a patient suffering from leukemia demonstrates the abundance of enlarge
Positioning of external auditory canal for tympanic membrane visualization Positioning of external auditory canal for tympanic membrane visualization
Positioning of client Positioning of client
Polar distribution of auxin is driven by asymmetrical positioning of plasma membrane active transpor Polar distribution of auxin is driven by asymmetrical positioning of plasma membrane active transpor
Chromatin states, gene content, and characteristic histone modifications Chromatin states, gene content, and characteristic histone modifications
Each enzyme functions best within a characteristic range of pH Each enzyme functions best within a characteristic range of pH
Video: Ventilation - phases and driving forces

For a complete list of videos, visit our video library