This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following schools of thought advances the notion that marketing communications ... (Read 14 times)

mckennatimberlake

  • Hero Member
  • *****
  • Posts: 559
on: Jun 29, 2018
Which of the following schools of thought advances the notion that marketing communications encourages consumers to shop around for the best value?
 a. marketing communications as market power c. marketing communications as consumer information
  b. marketing communications as market dominance d. marketing communications as consumer sovereignty

Question 2

_____ refers to demand for raw materials, parts, and other inputs that depends on demand for some other good.
 a. Derived demand
  b. Latent demand
  c. Effective demand
  d. Marginal demand


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Sarahjh

  • Sr. Member
  • ****
  • Posts: 370
Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Definition of marketing communications as consumer information

Answer to Question 2

A


mckennatimberlake

  • Member
  • Posts: 559
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

amcvicar

  • Member
  • Posts: 341
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

Serum cholesterol testing in adults is recommended every 1 to 5 years. People with diabetes and a family history of high cholesterol should be tested even more frequently.

Did you know?

Warfarin was developed as a consequence of the study of a strange bleeding disorder that suddenly occurred in cattle on the northern prairies of the United States in the early 1900s.

Did you know?

After a vasectomy, it takes about 12 ejaculations to clear out sperm that were already beyond the blocked area.

Did you know?

Throughout history, plants containing cardiac steroids have been used as heart drugs and as poisons (e.g., in arrows used in combat), emetics, and diuretics.

Did you know?

Illness; diuretics; laxative abuse; hot weather; exercise; sweating; caffeine; alcoholic beverages; starvation diets; inadequate carbohydrate consumption; and diets high in protein, salt, or fiber can cause people to become dehydrated.

A giant grouper at the Georgia Aquarium, seen swimming among schools of other fish A giant grouper at the Georgia Aquarium, seen swimming among schools of other fish
Thought this was pretty funny... Thought this was pretty funny...
Nonverbal communications convey strong, powerful messages that may be negative or positive. Nonverbal communications convey strong, powerful messages that may be negative or positive.
Exploding a Myth: Deaths at U.S. Schools Exploding a Myth: Deaths at U.S. Schools
Thanks to agricultural advances, the world’s farmers can grow plenty of food Thanks to agricultural advances, the world’s farmers can grow plenty of food
Marketing: Real People, Real Choices Marketing: Real People, Real Choices
Video: Bulk flow - factors that influence bulk flow

For a complete list of videos, visit our video library