Author Question: Among examples of ____________________ sales promotion are point-of-purchase displays, free samples ... (Read 72 times)

melly21297 · **on:** Jun 29, 2018

Among examples of ___________________ _ sales promotion are point-of-purchase displays, free samples to initiate product trail, sweepstakes and contests.
Fill in the blank(s) with correct word

Question 2

Marc, a student, wants to become a member of his university's football team. However, to be accepted in the team, he needs to adhere to strict team rules, such as attending all team practices and earning a passing grade in all subjects. To Marc, the university football team is a(n) _____.
A) aspirational reference group
B) brand community
C) dissociative reference group
D) consumer forum
E) associative reference group