This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What are the three different approaches for coverage that are available to the international ... (Read 32 times)

wenmo

  • Hero Member
  • *****
  • Posts: 540
on: Jun 29, 2018
What are the three different approaches for coverage that are available to the international marketer?

Question 2

In e-negotiation, status differences are readily apparent, and social norms and behaviors are easier to discern.
 a. True
  b. False
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

fauacakatahaias

  • Sr. Member
  • ****
  • Posts: 353
Reply #1 on: Jun 29, 2018
Answer to Question 1

Intensive coverage calls for distributing the product through the largest number of different types of intermediaries and the largest number of individual intermediaries of each type. Selective coverage entails choosing a number intermediaries for each are to be penetrated. Exclusive coverage involves only one entity in a market. Generally, intensive and selective coverage call for longer channels using different types of intermediaries, usually wholesalers and agents. Exclusive distribution is conducive to more direct sales.

Answer to Question 2

False


wenmo

  • Member
  • Posts: 540
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

frankwu0507

  • Member
  • Posts: 322
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

Symptoms of kidney problems include a loss of appetite, back pain (which may be sudden and intense), chills, abdominal pain, fluid retention, nausea, the urge to urinate, vomiting, and fever.

Did you know?

Stevens-Johnson syndrome and Toxic Epidermal Necrolysis syndrome are life-threatening reactions that can result in death. Complications include permanent blindness, dry-eye syndrome, lung damage, photophobia, asthma, chronic obstructive pulmonary disease, permanent loss of nail beds, scarring of mucous membranes, arthritis, and chronic fatigue syndrome. Many patients' pores scar shut, causing them to retain heat.

Did you know?

Alcohol acts as a diuretic. Eight ounces of water is needed to metabolize just 1 ounce of alcohol.

Did you know?

The average human gut is home to perhaps 500 to 1,000 different species of bacteria.

Did you know?

As many as 28% of hospitalized patients requiring mechanical ventilators to help them breathe (for more than 48 hours) will develop ventilator-associated pneumonia. Current therapy involves intravenous antibiotics, but new antibiotics that can be inhaled (and more directly treat the infection) are being developed.

Four approaches to studying the evolution of human behavior. Four approaches to studying the evolution of human behavior.
Renzo Piano Building Workshop, International departures lounge, Kansai International Airport, Osaka, ... Renzo Piano Building Workshop, International departures lounge, Kansai International Airport, Osaka, ...
International Economics: Theory and Policy (10th Edition) International Economics: Theory and Policy (10th Edition)
International space station International space station
Understanding the Mechanisms of Acne Scar Treatment: Collagen Stimulation Approaches Understanding the Mechanisms of Acne Scar Treatment: Collagen Stimulation Approaches
Video: Hormonal regulation of pregnancy - weeks 17 through 38

For a complete list of videos, visit our video library