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Author Question: Regarding private label brands, retailers compete primarily through a. price c. image b. quality d. ... (Read 76 times)

tuffie

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Regarding private label brands, retailers compete primarily through
 a. price c. image
  b. quality d. promotion

Question 2

Len drives a car that was a gift from his father on a birthday almost a decade ago. In spite of the age of the car, Len enjoys driving around in it. However, as a partner in a major law firm he is expected to drive an expensive, luxury automobile, and he is disrespected by other partners for having an older car. In this scenario, there is a high degree of _____ for Len.
 A) uncertainty risk
  B) social risk
  C) financial risk
  D) physical risk
  E) performance risk



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kescobar@64

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Answer to Question 1

A
According to the text, a study found that, in general, retailers compete primarily on price with their private label brands. Occasionally, retailers are able to develop differentiated, high-quality store brands (e.g., Craftsman tools), but the majority of private labels compete through price.

Answer to Question 2

B




tuffie

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)


triiciiaa

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Reply 3 on: Yesterday
Excellent

 

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