This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Focus groups are useful for which of the following purposes a. generating hypotheses. b. generating ... (Read 531 times)

rl

  • Hero Member
  • *****
  • Posts: 579
on: Jun 29, 2018
Focus groups are useful for which of the following purposes
 a. generating hypotheses.
  b. generating information helpful in structuring questionnaires.
  c. gathering background information on a product category.
  d. All of the above.
  e. Both a and c.

Question 2

Mary Davis is a research analyst investigating the deteriorating relationship between a certain manufacturer and its wholesale distributors. A search of pertinent literature has revealed twelve factors thought to contribute to adversarial relationships in general. Which of the following is the best next step for Mary's research to follow?
 a. Design a series of experiments to test each of the factors in isolation.
  b. Design one experiment to test all of the factors simultaneously.
  c. Assemble a focus group with participants selected from a random list of wholesale managers to discuss the twelve factors.
  d. Administer a written survey covering all twelve factors to the wholesalers in question.
  e. Assemble a focus group with participants selected from the wholesalers in question to discuss the twelve factors.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

flexer1n1

  • Sr. Member
  • ****
  • Posts: 373
Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

E


rl

  • Member
  • Posts: 579
Reply 2 on: Jun 29, 2018
Wow, this really help

tranoy

  • Member
  • Posts: 344
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

People with alcoholism are at a much greater risk of malnutrition than are other people and usually exhibit low levels of most vitamins (especially folic acid). This is because alcohol often takes the place of 50% of their daily intake of calories, with little nutritional value contained in it.

Did you know?

The most destructive flu epidemic of all times in recorded history occurred in 1918, with approximately 20 million deaths worldwide.

Did you know?

The Centers for Disease Control and Prevention (CDC) was originally known as the Communicable Disease Center, which was formed to fight malaria. It was originally headquartered in Atlanta, Georgia, since the Southern states faced the worst threat from malaria.

Did you know?

The average office desk has 400 times more bacteria on it than a toilet.

Did you know?

The first oral chemotherapy drug for colon cancer was approved by FDA in 2001.

Some common functional groups of biomolecules Some common functional groups of biomolecules
These top and side views reveal the R groups extending out from the β sheet and emphasize These top and side views reveal the R groups extending out from the β sheet and emphasize
The Reticular Activating System and Related Regions in the Brain Are Important Areas of Focus for D The Reticular Activating System and Related Regions in the Brain Are Important Areas of Focus for D
(A) In hyperopia, light rays focus behind the retina, making it difficult to focus on objects at ... (A) In hyperopia, light rays focus behind the retina, making it difficult to focus on objects at ...
Functional Groups of Carbon Functional Groups of Carbon
Blood Groups and Blood Types Blood Groups and Blood Types
Video: Fermentation pathways

For a complete list of videos, visit our video library