This topic contains a solution. Click here to go to the answer

Author Question: According to the elaboration likelihood model of persuasion, all of the following are factors ... (Read 171 times)

mynx

  • Hero Member
  • *****
  • Posts: 555
According to the elaboration likelihood model of persuasion, all of the following are factors associated with peripheral route processing of a message EXCEPT
 
  A) number of arguments.
  B) attractiveness of the communicator.
  C) expert status of the communicator.
  D) high personal relevance of the message.

Question 2

Suppose that the students on your campus are presented with a message favoring using a helmet when bicycling. Which of the following groups would be most likely to process the arguments in the message centrally?
 
  A) students who were in a hurry
  B) students who were in a good mood while reading the message
  C) students with a high need for structure
  D) students with a high need for cognition



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Moriaki

  • Sr. Member
  • ****
  • Posts: 341
Answer to Question 1

Answer: D

Answer to Question 2

Answer: D





 

Did you know?

The modern decimal position system was the invention of the Hindus (around 800 AD), involving the placing of numerals to indicate their value (units, tens, hundreds, and so on).

Did you know?

Anesthesia awareness is a potentially disturbing adverse effect wherein patients who have been paralyzed with muscle relaxants may awaken. They may be aware of their surroundings but unable to communicate or move. Neurologic monitoring equipment that helps to more closely check the patient's anesthesia stages is now available to avoid the occurrence of anesthesia awareness.

Did you know?

For about 100 years, scientists thought that peptic ulcers were caused by stress, spicy food, and alcohol. Later, researchers added stomach acid to the list of causes and began treating ulcers with antacids. Now it is known that peptic ulcers are predominantly caused by Helicobacter pylori, a spiral-shaped bacterium that normally exist in the stomach.

Did you know?

Most childhood vaccines are 90–99% effective in preventing disease. Side effects are rarely serious.

Did you know?

Symptoms of kidney problems include a loss of appetite, back pain (which may be sudden and intense), chills, abdominal pain, fluid retention, nausea, the urge to urinate, vomiting, and fever.

For a complete list of videos, visit our video library