This topic contains a solution. Click here to go to the answer

Author Question: When the manufacturers such as Microsoft pay to have their products clearly used by the main ... (Read 113 times)

captainjonesify

  • Hero Member
  • *****
  • Posts: 543
When the manufacturers such as Microsoft pay to have their products clearly used by the main characters of a TV show or movie, the technique being used is called
 
  a. subtle persuasion.
  b. product placement.
  c. brand merchandising.
  d. implicit attitude.

Question 2

Product placement refers to
 
  a. where on a page the product being advertised appears.
  b. whether or not the product being advertised actually appears in the ad.
  c. where in a store aisle a product is situated.
  d. the display of a particular consumer product in a movie or TV show.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ebe

  • Sr. Member
  • ****
  • Posts: 320
Answer to Question 1

Answer: B

Answer to Question 2

Answer: D




captainjonesify

  • Member
  • Posts: 543
Reply 2 on: Jun 22, 2018
:D TYSM


DylanD1323

  • Member
  • Posts: 314
Reply 3 on: Yesterday
Excellent

 

Did you know?

Congestive heart failure is a serious disorder that carries a reduced life expectancy. Heart failure is usually a chronic illness, and it may worsen with infection or other physical stressors.

Did you know?

The first-known contraceptive was crocodile dung, used in Egypt in 2000 BC. Condoms were also reportedly used, made of animal bladders or intestines.

Did you know?

Urine turns bright yellow if larger than normal amounts of certain substances are consumed; one of these substances is asparagus.

Did you know?

Looking at the sun may not only cause headache and distort your vision temporarily, but it can also cause permanent eye damage. Any exposure to sunlight adds to the cumulative effects of ultraviolet (UV) radiation on your eyes. UV exposure has been linked to eye disorders such as macular degeneration, solar retinitis, and corneal dystrophies.

Did you know?

Elderly adults are living longer, and causes of death are shifting. At the same time, autopsy rates are at or near their lowest in history.

For a complete list of videos, visit our video library