Author Question: How can a social media specialist improve customer service, thereby increasing sales? A) Respond ... (Read 108 times)

CharlieWard · **on:** Jun 23, 2018

How can a social media specialist improve customer service, thereby increasing sales?

A) Respond quickly
B) Delete the blog post addressing the issue
C) Monitor consumer opinions and guidance
D) Limit online chatter
E) Add an RSS link for customers

Question 2

How can an organization effectively monitor what others are saying about the organization?

A) Google search key terms
B) Subscribe to a RSS feed
C) Follow blogs
D) Like competitors
E) Tweet questions to followers on a regular basis

JCABRERA33 · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: A
Explanation: A) If you work as a social media specialist, you will need to spend time and effort to inspect social media for customer questions and concerns. If you are able to respond quickly, you can significantly improve your customer service and increase sales.

Answer to Question 2

Answer: B
Explanation: B) In addition to listening to your own social media sites, set up Google Alerts and subscribe to RSS (really simple syndication or rich site summary) feeds that push specific keywords to you. These tools allow you to hear what people are saying about your company on other social media sites.