Author Question: Which of the following compositional modes is often used by marketing and sales departments to ... (Read 102 times)

tsand2 · **on:** Jun 23, 2018

Which of the following compositional modes is often used by marketing and sales departments to attract interest?

A) Narratives
B) Tutorials
C) Teasers
D) Status updates
E) Conversations

Question 2

Using comments and critiques on a social media site can be an effective way to do which of the following?

A) Exchange large volumes of data
B) Build a personal social media brand
C) Explain new or unfamiliar systems
D) Provide reference materials
E) Develop a company history

anoriega3 · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: C
Explanation: C) Teasers intentionally withhold key pieces of information as a way to pull readers or listeners into a story or other document. Teasers are widely used in marketing and sales messages, such as a bit of copy on the outside of an envelope that promises important information on the inside. In digital media, the space limitations and URL linking capabilities of Twitter and other microblogging systems make them a natural tool for the teaser approach.

Answer to Question 2

Answer: B
Explanation: B) One of the most powerful aspects of social media is the opportunity for interested parties to express opinions and provide feedback, whether it's leaving comments on a blog post or reviewing products on an e-commerce site. Sharing helpful tips and insightful commentary is also a great way to build your personal brand.