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Author Question: The direct approach for persuasion A) is never used in the workplace. B) is effective for a ... (Read 46 times)

evelyn o bentley

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The direct approach for persuasion
 
  A) is never used in the workplace.
  B) is effective for a receptive audience.
  C) is great for connecting with a skeptical audience.
  D) doesn't include justifications or explanations.
  E) is a sign of low self-esteem and limited credibility.

Question 2

Personality, lifestyle, and attitudes are assessed through
 
  A) demographic surveys.
  B) psychographic studies.
  C) inkblot tests.
  D) examinations of census data.
  E) income records.



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Hikerman221

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Answer to Question 1

Answer: B
Explanation: B) Most persuasive messages are delivered to skeptical, indifferent, or unreceptive audiences. In those cases, persuaders prefer the indirect approach. The direct approach is most effective when used for an audience that is ready to hear what you have to say.

Answer to Question 2

Answer: B
Explanation: B) Psychographics include personal and psychological characteristics that serve to categorize people into groups. These categories include attitudes, personality, lifestyle, and other similar traits. For example, one psychographic group might include people with extroverted personalities.




evelyn o bentley

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Reply 2 on: Jun 23, 2018
Gracias!


sailorcrescent

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Reply 3 on: Yesterday
Excellent

 

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