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Author Question: When using a ____ model, consumers choose the brand that has the greatest number of positive ... (Read 44 times)

darbym82

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on: Jun 28, 2018
When using a ____ model, consumers choose the brand that has the greatest number of positive features relative to the negative features.
 a. attribute
  b. classification
  c. compensatory
  d. noncompensatory
  e. brand

Question 2

A solution-centered perspective begins with an analysis of a customer problem and ends by identifying the products and services required to solve the problem.
 
 Indicate whether the statement is true or false


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Li Jun

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Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

true


darbym82

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

kishoreddi

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Reply 3 on: Yesterday
Gracias!

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