« previous next »

Author Question: Marketers can help change consumer attitudes in this major strategy: a. changing beliefs b. ... (Read 91 times)

Kikoku

  • Hero Member
  • *****
  • Posts: 540
on: Jun 28, 2018
Marketers can help change consumer attitudes in this major strategy:
 a. changing beliefs
  b. appealing to group beliefs
  c. appealing to the evaluative component
  d. adding new beliefs
  e. changing the speed at which individuals process information

Question 2

What type of target marketing strategy is best used when a firm finds that its capabilities are intrinsically tied to the needs of a specific market segment?
 a. Market specialization
 b. Product specialization
 c. Single segment targeting
 d. Mass market targeting
 e. Selective targeting


anyusername12131

  • Sr. Member
  • ****
  • Posts: 327
Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

c


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

All patients with hyperparathyroidism will develop osteoporosis. The parathyroid glands maintain blood calcium within the normal range. All patients with this disease will continue to lose calcium from their bones every day, and there is no way to prevent the development of osteoporosis as a result.

Did you know?

Excessive alcohol use costs the country approximately $235 billion every year.

Did you know?

Recent studies have shown that the number of medication errors increases in relation to the number of orders that are verified per pharmacist, per work shift.

Did you know?

In ancient Rome, many of the richer people in the population had lead-induced gout. The reason for this is unclear. Lead poisoning has also been linked to madness.

Did you know?

Once thought to have neurofibromatosis, Joseph Merrick (also known as "the elephant man") is now, in retrospect, thought by clinical experts to have had Proteus syndrome. This endocrine disease causes continued and abnormal growth of the bones, muscles, skin, and so on and can become completely debilitating with severe deformities occurring anywhere on the body.

Drag the labels to indicate the change in the size of the reservoir. . . Drag the labels to indicate the change in the size of the reservoir. . .
Major Causes of Death in U.S by Age Group Major Causes of Death in U.S by Age Group
Climate Change Climate Change
Disease: Major environmental health problems Disease: Major environmental health problems
Recent Climate Change Recent Climate Change
Consistency and Change in Personality Over the Lifespan Consistency and Change in Personality Over the Lifespan
Video: Coronary Heart Disease

For a complete list of videos, visit our video library