This topic contains a solution. Click here to go to the answer

Author Question: The primary purpose of dialog systems is to allow the marketing manager to: a. Write programs to ... (Read 160 times)

newbem

  • Hero Member
  • *****
  • Posts: 579
The primary purpose of dialog systems is to allow the marketing manager to:
 a. Write programs to control the flow of information between various modules in the DSS.
  b. Communicate via electronic mail with her sales team.
  c. Interact with the DSS to target and manipulate relevant information contained in the DSS data base.
  d. Collect data from primary sources and add it to the data base.
  e. Collect data from secondary sources and add it to the data base.

Question 2

Central-route processing is best described as
 a. the processing of information directly from the source, or centrally, rather than indirectly from secondary sources.
  b. processing in which consumers' attitudes are based on a careful and effortful analysis of the central issues of a message.
  c. message processing that is not elaborated, but is simply remembered in a direct or central way from the source.
  d. message processing that is not based on important issues, but on those that have achieved a temporary importance or centrality to an individual's life.
  e. the associations that are central to the schema in consumers' knowledge structures.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

frogdreck123456

  • Sr. Member
  • ****
  • Posts: 329
Answer to Question 1

c

Answer to Question 2

B





 

Did you know?

For pediatric patients, intravenous fluids are the most commonly cited products involved in medication errors that are reported to the USP.

Did you know?

More than 150,000 Americans killed by cardiovascular disease are younger than the age of 65 years.

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates’s recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

Did you know?

Recent studies have shown that the number of medication errors increases in relation to the number of orders that are verified per pharmacist, per work shift.

Did you know?

Today, nearly 8 out of 10 pregnant women living with HIV (about 1.1 million), receive antiretrovirals.

For a complete list of videos, visit our video library