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Author Question: The hedonic dimension is when a consumer likes an ad and the ad creates positive feelings or ... (Read 211 times)

mydiamond

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on: Jun 28, 2018
The hedonic dimension is when a consumer likes an ad and the ad creates positive feelings or emotions.
 
 Indicate whether the statement is true or false

Question 2

A model used by service providers that strives for no customer defection to competitors is referred to as:
 a. price defections.
 b. defection management.
 c. zero defections.
 d. service defections.


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Anna

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Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

c


mydiamond

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Reply 2 on: Jun 28, 2018
Gracias!

olderstudent

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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