Author Question: Some groups of consumers like low sugar cakes and other groups of consumers like rich, decadent ... (Read 69 times)

jparksx

  • Hero Member
  • *****
  • Posts: 570
Some groups of consumers like low sugar cakes and other groups of consumers like rich, decadent cakes and cookies. This is best thought of as an example of using consumers' needs, values, and goals to
 a. create new needs.
  b. create new beliefs.
  c. heighten emotional awareness.
  d. segment the market.
  e. stimulate cognitions.

Question 2

Which of the following is NOT a common marketing research job title?
 a. Interviewer
  b. Senior Analyst
  c. Market Research Director
  d. Clerical Supervisor
  e. Computer Operator



jessofishing

  • Sr. Member
  • ****
  • Posts: 329
Answer to Question 1

D

Answer to Question 2

e



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

This year, an estimated 1.4 million Americans will have a new or recurrent heart attack.

Did you know?

More than one-third of adult Americans are obese. Diseases that kill the largest number of people annually, such as heart disease, cancer, diabetes, stroke, and hypertension, can be attributed to diet.

Did you know?

Cocaine was isolated in 1860 and first used as a local anesthetic in 1884. Its first clinical use was by Sigmund Freud to wean a patient from morphine addiction. The fictional character Sherlock Holmes was supposed to be addicted to cocaine by injection.

Did you know?

The first monoclonal antibodies were made exclusively from mouse cells. Some are now fully human, which means they are likely to be safer and may be more effective than older monoclonal antibodies.

Did you know?

Nitroglycerin is used to alleviate various heart-related conditions, and it is also the chief component of dynamite (but mixed in a solid clay base to stabilize it).

For a complete list of videos, visit our video library