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Author Question: Which of the following is NOT a marketing challenge posed by intangibility? A) Services lack the ... (Read 124 times)

kellyjaisingh

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on: Jun 28, 2018
Which of the following is NOT a marketing challenge posed by intangibility?
 A) Services lack the ability to be stored.
  B) Services lack patent protection.
  C) Services are difficult to price.
  D) Services are difficult to communicate to consumers.
  E) Consumers are involved in the service production process.

Question 2

Mark is a salesperson who works for LiveLife Inc, a pharmaceutical company specializing in developing drugs for fighting cancer. On a typical day at work, he meets several physicians and gives them information about the drugs being developed and manufactured by the company. Thus, he can be called a(n) _____.
 A) pioneer
  B) order-taker
  C) order-getter
  D) farmer
  E) detailer


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pallen55

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Reply #1 on: Jun 28, 2018
Answer to Question 1

E

Answer to Question 2

E


kellyjaisingh

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Reply #2 on: Jun 28, 2018
Thank you :)


pallen55

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Reply #3 on: Jun 28, 2018
Happy to help you


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