Author Question: When well-informed, specialized salespeople provide useful information to potential customers, these ... (Read 632 times)

jman1234

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When well-informed, specialized salespeople provide useful information to potential customers, these customers do not purchase the new product from a lower-cost outlet.
 
 Indicate whether the statement is true or false

Question 2

What is a service?



Jbrasil

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Answer to Question 1

False

Answer to Question 2

 The distinction between goods and services is not always perfectly clear.
 In general, services can be defined as deeds, efforts, or performances.



The scale of market entities helps to distinguish goods from services based on their tangibility and often highlights areas that are often overlooked that may be used as sources of competitive advantage.



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